Week 12 Comments

 I commented on the following students


James Anear

Sean Conti 


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Defining Target Markets

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  I reviewed Subway and Hungry Bear.  As soon as I went to Subway's website there was a call to action. I didn't even get to look at the website! Right way there was a huge ORDER NOW 15% off sign. I personally hate that, I like when I have a minute to look things over.  Hungry Bear is more subtle, they give you time to look over the website. They show pictures of their food, but nothing stopping me from scrolling to see what the business is about. It is just a logo with a picture of their sandwich in the background.  I like that nothing telling me what to do.  I reviewed the menu on Subway's website it has "view the menu and order" as the same option. Which is great, but then I have to put in my location(zip code). I typically like to stay private so I didn't enjoy this part. I just wanted to see the menu. This tells me that they (Subway) are trying to appeal to a worldwide audience instead of a local one. Which makes sense because they are a worldwide company...
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